Public School District Graphic identity design

Designer: TIffany Meyer
Client/Employer: Hockinson School District • Brush Prairie, WA
Purpose: While employed with Educational Service District 112 in Vancouver, Washington, Tiffany Meyer was assigned to manage public relations and community outreach for the Hockinson School District. When a new superintendent came on board a year into her relationship with the district, Meyer was asked to modernize the graphic identity of the district to better reflect the conservative, professional, educator culture of the community it served.

Specific support included:

• Marketing/public relations plan development
• Graphic identity, including logo design, color palette selection, typography treatment, and key design elements
• Stationary design (letterhead, business cards, envelopes)
• Annual school calendar design
• Annual school performance report design
• District print newsletter design
• Design of bond and levy outreach campaign materials