Brand strategy for small businesses and nonprofits

brand strategy

 
Clarify and communicate what makes your organization remarkable.
icon-brand-strategy-lightbulb.png

BRAND STRATEGY

Do you know what makes your organization remarkable?

Nothing is more powerful than knowing who you are.

In this cornerstone service, we unpack your business model, surrounding market, and ideal customers to arm you with critical clarity on what makes who you are and what you do remarkable. 

 

And, we translate that strategy into a voice, visual identity, and point of view that is as unique as you are. Our brand strategy approach empowers small teams with everything you need to put what makes you remarkable at the center of everything you do—and as a result, more easily attract, convert and retain your best-fit customers and employees.

Gain invaluable insight into:

  • Your unique market position, key differentiators and top market opportunities

  • Your best-fit customers and the experience they demand

  • Your biggest barriers to growth and how to address them

  • How best to authentically communicate your brand value

Services include:

  • Market, consumer, and competitor research

  • Positioning strategy

  • Brand architecture

  • Brand identity design

  • Brand management guidelines, team roll-out, and training

Small business branding case study
BELLA TERRA TRAVEL

Use catchy, fun text to tell people what you offer.

Small business branding case study
DR. WENDY LEIGH WHITE

Use catchy, fun text to tell people what you offer.

Small business branding case study
GLASS ELEVATOR

Use catchy, fun text to tell people what you offer.